From The Desk of Erica Statly.
How to Make a Great Project Brief
A great project begins with a great project brief. Here are some key elements to include in your next marketing project brief.
How to Create Accurate Timelines for Projects
Improve your project management skills by mastering accurate timeline estimations. This comprehensive guide covers six essential estimation techniques—Critical Path Method, Three Point Estimation, Bottom Up Estimation, Top Down Estimation, Parametric Estimate, and Expert Judgment.
How to Price Yourself as a Freelancer
When you’re deciding what rates to charge as a freelancer, there are various factors to consider. This article creates loose guidelines to creating your pricing structure.
How to Test Market Viability On Your Etsy Digital Product
If you’re thinking of selling a digital product on Etsy, use this guide to determine and test market viability. This will be helpful to create a winning Etsy sales strategy.
How to Get Started as a Freelancer on Upwork
If you’re curious about starting your freelancing journey, how to get your first client, or how to use Upwork - use this blog for some quick, easy tips.
10 Tips For Properly Time Managing a Side Hustle and 8-5 Job
Find 10 tips to help you craft a routine with an 8-5 job that allows you to grow your side hustle, take care of yourself, and do the things you love everyday.
How to Find Your Freelance Niche
Follow these four steps to discovering a freelancing niche — guaranteed results if you do the work.
My Freelancing Journey To Date
Being a freelance marketing consultant takes time and dedication. Here is the span of my journey from 2015 to present day and where I’m going next.
Marketing Strategy Workshop: Phlur
Let’s walk through a hypothetical marketing strategy for the brand, Phlur, with an objective of increasing their social following and engagement.
How to Run an Efficient Weekly Stand Up Meeting
As a marketing project manager, running an efficient weekly stand up is crucial to success in your job role.