Copywriting

I offer the following services:

  • SEO Copywriting

  • Marketing Copywriting

  • B2B Copywriting

  • B2C Copywriting

Why does your business need a copywriter?

You can hire a copywriter for various reasons. Here are a few reasons why outsourcing work to a copywriter streamlines your business and gives you time back:

  1. We are creative. Not to say your team isn’t, but your team is very close to each project they work on. Sometimes, delegating work to an external partner can breathe fresh life (and objectivity) into your campaign messaging.

  2. We are trained in SEO. You need someone who brings a technical aspect to “being good with words”. As copywriters, our eye is trained to include keywords where appropriate and write in such a way that whichever channel we are writing for, rewards that brand within the algorithm. (Not to mention, we are your one way ticket to producing fresh content. Which Google happens to love).

  3. We save you time and money. Stop spinning your wheels and work with an expert who can help you hone your vision and audience.

A girl sitting in bed on her computer sipping coffee.

SEO Copywriting

Messaging is a key pillar of your brand. And why not optimize it to play nicely with Google, Bing, Amazon, any social media channels, etc. while you’re at it?

SEO copywriting is the practice of the practice of producing keyword-optimized content that's designed to appeal to human users and search engine algorithms*.

Marketing Copywriting

Do you need someone writing the kind of collateral to enable your sales team to close more prospects?

Do you need refreshing email, blog or webpage copy? Copy for Search Ads or social media ads to reach and resonate with your audience?

B2B Copywriting

Strong B2B copywriting speaks directly to the companies you are targeting. It intersects industry terminology and knowledge by conversing with your brands personality.

There could be many different types of B2B decision makers your copy needs to speak to, and a good B2B copywriter knows exactly how to do it.

B2C Copywriting

Whether we’re speaking to an individual, family, large group or drilled down niche — each audience has a story to be told.

B2C copywriting accomplishes connecting your brand with it’s ideal target consumer through captivating storytelling and strategically guiding consumers to the product or service that fits them best.

Work Sample.

Below is a sample of my recent copywriting work done for an innovative and quirky mattress company. I provided supporting copy for multiple campaigns including the President’s Day campaign, their biggest sale weekend of the year.

Tactics: Email marketing, digital ads, SMS marketing

Client
Early Bird Mattresses

Year
2021 - 2022

A photo of text messages sent for a mattress company during a New Year campaign.
An email campaign focused on back to school for a premium mattress brand.
A new year email campaign for a mattress brand.
A new year email campaign for a mattress brand.

*https://backlinko.com/seo-copywriting#:~:text=SEO%20copywriting%20is%20the%20practice,content%20that%20Google%20can%20understand.

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Marketing Project Management: Online Book Publisher